The award-winning Formula 1® Exhibition will make its long-awaited Asia-Pacific debut when it opens its doors at the world-renowned Melbourne Convention and Exhibition Centre on the Yarra River on 29 November 2025.
Following hugely successful runs in Madrid, Vienna, Toronto, Buenos Aires, London, and most recently Amsterdam, where the show was extended due to overwhelming popular demand, Melbourne will become the eighth city to host the critically acclaimed and record-breaking show.
Brought to Melbourne by Sony Music and TEG Experiences, The Formula 1® Exhibition’s Asia-Pacific debut provides the perfect opportunity for fans to experience the internationally acclaimed event ahead of the F1 season opener at Albert Park.
Celebrating Melbourne’s Motorsport Legacy
Known for its headline sporting events, food, music and fashion, Melbourne is widely considered to be one of the cultural capitals of the world, and since 1996, the city has been a hub for Formula 1. The Australian Grand Prix remains one of the highlights of the season, and with a long-term agreement in place, F1 will continue to race at Albert Park for years to come.
The Melbourne edition of the Exhibition will pay homage to Australia’s rich motorsport heritage, celebrating former world champions Jack Brabham and Alan Jones, past race winners and fan favourites Mark Webber and Daniel Ricciardo, and current World Championship title contender Oscar Piastri.
A brand-new and exclusive experience will also be unveiled in Melbourne — a dedicated seventh room showcasing the significant contribution Australia has made to Formula 1 and motorsport more broadly. Further details will be announced in the coming weeks.
Exhibition Highlights
The show offers fans the ultimate immersive experience, with exclusive archive content, interviews with sport’s biggest icons, historic memorabilia, and legendary F1 cars from different eras.
Highlights include:
- Legendary F1 Cars – Iconic cars from across the decades, masterpieces of engineering and design.
- Australian Racing History – A special feature highlighting Australia’s legendary drivers and tracks.
- State-of-the-Art Racing Simulators – Race around the Albert Park track in immersive driving simulators.
- Interactive Installations – Explore the technology and innovation behind Formula 1.
- Exclusive Content – Archive video footage, rare photos, films, and interviews with the sport’s greatest contributors.
The Seven Rooms of the Exhibition
Visitors begin their journey in:
- Once Upon A Time In Formula 1 – A gallery of previously unpublished photos, films, artefacts, and interviews with F1’s most famous personalities, taking visitors through the sport’s most defining moments.
- Design Lab – A rare insight into the development of an F1 race car, featuring contributions from Pirelli, Williams Racing, McLaren Racing, Oracle Red Bull Racing, Mercedes AMG Petronas Formula 1 Team, and Stake F1 Team KICK Sauber.
- Drivers and Duels – Celebrating legendary drivers and rivalries, with a Hall of Fame featuring more than 60 helmets and some of the most iconic race suits from Formula 1’s 75-year history.
- Revolution By Design – Exploring groundbreaking innovations and the future of the sport, with contributions from Classic Team Lotus, McLaren, Ferrari, Mercedes AMG Petronas, Honda, and F1 Academy Managing Director Susie Wolff, among others.
- Survival – A moving installation featuring previously unseen remains of Romain Grosjean’s burnt-out HAAS race car from his dramatic 2020 Bahrain crash, including the steering wheel, tyre, boots, and gloves.
- The Pit Wall – The show’s climax: a cinematic, immersive experience allowing fans to relive the greatest moments in Formula 1 history.
- Australia’s Contribution (Seventh Room) – To be revealed soon, this new feature will honour Australia’s enduring impact on motorsport.
Voices from Formula 1 and Partners
Emily Prazer, Chief Commercial Officer at Formula 1, said:
“Every time Formula 1 comes to Melbourne we feel the passion for the sport throughout this amazing city, so it’s only fitting for it to be the destination for the first F1 Exhibition in Asia-Pacific. The show celebrates the sport’s rich history and Australia’s outstanding contribution to Formula 1. I’m really excited for fans to go on an incredible immersive journey through our sport’s most memorable moments.”
Vanessa Picken, Chair and CEO of Sony Music Australia and New Zealand, said:
“Bringing the Formula 1 Exhibition to Australia has been an important initiative for us, and we’re pleased to present this global event in Melbourne for its Asia-Pacific debut as part of our MASTERWORKS LIVE! experiential events activities. Formula 1 is known for its strong connection to innovation, storytelling, and technological advancement — themes that align with the focus of Sony Music and MASTERWORKS LIVE! This exhibition offers an in-depth look at the sport’s history, technology, and key figures, and we look forward to sharing it with Australian audiences.”
Shane Harmon, Managing Director of TEG Experiences, said:
“We’re thrilled to bring the Formula 1 Exhibition to Melbourne: one of the world’s most passionate motorsport cities. Australia has long played a vital role in the sport, and we’re proud to celebrate that legacy with a world-class exhibition worthy of its racing heritage.”
Jonathan Linden, Co-CEO of Round Room Live and Producer of The Formula 1® Exhibition, said:
“We’re excited to launch The Formula 1 Exhibition in the APAC region, with Melbourne as the perfect starting point. Australia’s rich motorsport legacy—home to legendary drivers and both historic and modern-day circuits—makes it an ideal location. We can’t wait for fans to explore the world of F1 through this immersive and cutting-edge experience.”
Tickets and Information
Tickets go on sale via Ticketek, with prices starting from $49.90 for Adults and $24.90 for Children. Group bookings, premium ticket packages, and opportunities for exclusive corporate events are also available.
Fans can sign up to the waitlist at f1exhibition.au to receive an exclusive pre-sale on Friday 3 October at 10am, ahead of the full public on-sale at 11am on Monday 6 October.
For more information, and to sign up for the waitlist, visit: www.f1exhibition.au
